Apr 17, 2009

New Adwords Interface Launched

Google today launched beta version of its new Adwords interface. Lets take a quick look at it:
The new Adwords interface is mainly focused on enhancing the user experience & speed.
Many functionality can done by remaining on the same page. Now you don't have to load altogether new page for every function.
Top navigation bar now contains a drop down menu to reduce the clicks to reach specific pages.
The color has been changed to a more darker one now.
Lets have a look at the changes in a more detailed manner:



















Now you can Pause, Resume or Delete any Campaign or Adgroup without loading a new page. Also you can edit the budget without leaving the page.









There are many drop down options available at the top navigation bar to reduce the clicks to reach the specific page.Its also showing the Campaign/Adgroups in left navigation for direct reach.

















That's all I have just figured out at the initial glimpse. I will be happy if you share your observations with me on the new interface. In the mean while I will take an indept look the changes.

For more details have a look at http://www.google.com/adwords/newinterface/resources.html

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I am a human being. Working at Wisitech as a TL - Online Marketing at New delhi, India.

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